Alice Tucker alicet@sonic.net

Craft Designer, Product Development, Project Coordinator

Craft Kits, Games, and Toys

 

 

      

 

What I do

 

Craft project ideas: Development of craft projects to be used in kits, books, and classes. Give me 

raw materials, and I’ll come up with dozens of project ideas. I think outside any box.

 

Photo samples and prototypes:  Make samples of craft projects which appear in books, catalogs, and on

craft kit packages.

 

Display samples:  Make samples of craft projects to be used in displays, at trade shows, and in stores

to promote craft books, kits, and art materials.

 

Invention: Development of games, toys, and activities. (I have many products available for licensing.)

 

Brainstorming: Facilitator and contributor to brainstorming meetings.

 

 

Experience in a Nutshell

Scroll down, or click on link.

 

Invented Pattern Blocks Games Set for HearthSong catalog.

 

Creative contributor to award-winning Klutz books.

 

Christmas Window Art                                  Clifford Window Art

Klutz Knitting                                                Paper Stained Glass

Potholders and Other Loopy Projects            Quilting

Squashing Flowers, Squeezing Leaves            Sun Paint

Tissue Paper Flowers                                     Window Art

 

Designed Toy Parachute for Sarah’s Silks.

 

Painted wooden animals for photo samples for Paint-A-Kits packaging by Pamela Drake, Inc.

 

 

Portfolio

 

HearthSong

Specialty toy catalog, known for quality craft kits.

 

Developed: Pattern Blocks Games Set

Playing boards, dice, spinner, cards, and instructions (wooden pattern blocks sold

separately).

 

  

 

Developed 5 games to play with Pattern Blocks.

The set has been a strong seller since 1999.

 

 

Creator of: Catalog Photo Samples

I make projects from established craft kits which are photographed and shown in the catalog.

 

  

 

Shown above:  Brick-By-Brick Construction Sets (above right), I painted this carnival booth

(above left) to demonstrate the use of Octa-Clips© (plastic hinges that clip onto cardboard

to make play structures).

 

 


Klutz

Publisher of activity and craft books, with easy instructions, and a dollop of silliness.

 

Creative Contributor to: Squashing Flowers, Squeezing Leaves

A craft book and flower press all in one.

 

     

 

Developed dozens of craft projects which appear in the book.

See above light switch plate, and leaf monster sun-catcher.

Managed crafters who made display samples for the book and trade shows.

Organized photo shoots for step-by-step illustrations.

Conducted focus groups with children.

 

Awards: Canadian Toy Testing Council Three Stars Award, National Parenting Publications Gold

Award, Neighborhood Toy Stores of Canada's Gold Star Award, Scientific American Explorations

Top 10 Pick for Science & Technology Toys, DiscoverySchool.com Award of Excellence.

 

 

Creative Contributor to: Tissue Paper Flowers

Bouquet of flowers in a book: tissue paper, pipe cleaners, instructions, and templates.

 

  

 

Conducted focus groups with children.

Managed crafters who made over 2000 flowers for the book and trade shows.

Posed as a hand model for photos, showing step-by-step instructions.

Tested and fine tuned flower making process.

 

Awards: Canadian Toy Testing Council Best Bet Award, Quill & Quire Books for Young People

Bestseller, National Parenting Publications Gold Award, Parent’s Guide Children’s Media Award.

 

 

Creative Contributor to: Window Art

Decal paint, and patterns.

 

  

 

Managed crafters who made display samples for the book and trade shows.

Made display samples.

 

Awards: Creative Classroom's Teacher-Tested Tools and Toys, National Parenting Center's Seal of

Approval, DiscoverySchool.com Award of Excellence, Oppenheim Toy Portfolio Gold Book Award,

Today’s Toy Test Winner, Parent’s Guide Children’s Media Award, Canadian Toy Testing Council

Best Bet Award.

 

 

Creative Contributor to: Christmas Window Art

Decal paint, and Christmas patterns.

 

      

 

Two full pages each are devoted to my icicles and Christmas lights patterns.

Managed crafters, who made decals for the book and trade shows.

Made display samples.

 

Award: Oppenheim Toy Portfolio Platinum Award

 

 

Creative Contributor to: Potholders and Other Loopy Projects

Weaving loom, loops, and instruction book with ideas for projects.

  

 

Wove many potholders.

Recruited 12-year-old girl who came up with the idea of this stuffed chicken!

Designed a picture frame to make with a potholder which appears in the book

Managed crafters who wove display samples for the book and trade shows.

 

Creative Contributor to: Sun Paint

Photo-reactive paints (like blueprints), three scarves, and craft ideas.

 

     

 

Managed crafters who made display samples for the book and trade shows.

I created this one with knitting needles.

Made display samples.

 

Award: Oppenheim Toy Portfolio Gold Award.

 

 

Knitter for: Klutz Knitting

How-to knitting book, complete with yarn, knitting needles, and instructions for projects.

 

  

 

Organized several knitters, & together we made many scarves and projects which appear in the book.

 

Award: Oppenheim Toy Portfolio Platinum Award

 

 

Creative Contributor to: Quilting

A quilting primer, including a simple method of using (challenging) triangles, on specially printed fabric.

 

    

 

Sewed patchwork quilts, potholders, wall hangings, and sachets for photographs which appear in the book.

Created the design game: Triangle Twirling.

 

Creative Contributor to: Paper Stained Glass

A color-by-number book.

Illustrated and developed project ideas.

 


Creator of: Trade Show Display Samples

Craft projects from many Klutz books are made up and displayed at trade shows across the country.

 

  

 

Coordinated artists and crafters to help me make samples for the following books: Fairies (see photo),

The Fabulous Book of Paper Dolls, Looney Pops, The Body Book, Gelly Rings, Anklets Kit,

Clifford Window Art, Simple Embroidery, Spool Knit Jewelry and Making Mini Books (see photo).

 

 

Sarah’s Silks

Natural fiber dress-ups and toys in the Waldorf tradition.

 

Designed: Silk Parachute

 

 

Parachutes are 22” diameter. Made of china silk and gauze.

Available through Magic Cabin Catalog.See link listed below.

 


Pamela Drake, Inc.

Timeless quality wooden toys and crafts.

 

Creative Contributor to: Paint-A-Kits

These beautifully packaged kits include wooden animals, paints, and a brush.

 

       

 

Painted small wooden animals in a whimsical manner, which were used for display at trade shows, and

photographs on the packages of the following kits: Paint-A-Lizard, Paint-A-Fish, Paint-A-Snake,

Paint-A-Kitty, Paint-A-Dino, and Paint-A-Croc.

 

Awards: Dr. Toy Winner 10 Best Toys.

 

 

Resources

 

 

Felix the Cat & Rufus MacGillidcuddy (lion): Plush advisory committee.

 

Creative Team: Recruitment and coordination of local artists and crafters, who assist me with the

above activities.This resource gives the client a diversity of imaginative solutions, a smorgasbord

of talent styles, and a quick turn around for large projects.

 

Keeping connected: Belong to a rich community of kids, who I play with weekly, and are instant focus groups.

Art and craft instructor.

 

Networking and Mentoring: Eager to connect with other people in the field, to see how we can help one another.

 

 

About Me      

 

 Holding my Golden Lego.

 

Background: Abundant background in arts and crafts. Quick and bold to learn new media.

Experience in toy sales, education, marketing, management, organizing, and display design.

                       

Interests: Nature, gardening, photography, nutrition, learning styles, reading, children’s literature.

 

Creativity: Great problem solver. Child-like curiosity and enthusiasm! Synthesize diverse ideas and

materials into new concepts.

 

Hobby: Make useful things from recycled goods, thrift store finds.

 

Move ideas to reality: Assignments are finished on time. Detail oriented. Resourceful.

 

 

Links

Klutz Press

HearthSong

Pamela Drake, Inc.

Sarah’s Silks

Magic Cabin

Kidspot Imagination Center

Zeum